Customers had the opportunity to round up their change during check out to make a donation.

 

"This past holiday season, The Salvation Army faced the daunting prospect of 155% more people requiring assistance while, due to the pandemic, there was a decreased number of traditional red kettles in communities," said Mona Golub, Price Chopper/Market 32's vice president of public relations and consumer services. "We are beyond grateful that, once again, our customers and teammates answered the call, raising vital funds to help The Salvation Army serve as many families and individuals in need as possible."

 

Customers at all Price Chopper/Market 32 locations were able to donate to the campaign throughout December 2020, with all proceeds benefiting The Salvation Army.