As the cost to attend several Ivy League colleges approaches $90,000 per year, applications to obtain a college degree below the Mason-Dixon line have skyrocketed.
But let's not focus on the most expensive schools like Princeton and Harvard. The average tuition price across all the Ivy League colleges is almost $65,000 annually. Many Southern colleges charge substantially less with pricing ranging from $30,000 to $49,999 per year.
However, college costs go beyond the tuition and fees charged at schools. The costs are increased by several additional factors such as living expenses, graduate outcomes, and financial aid.
In these areas, southern schools also win since southern states offer a lower cost of living and housing costs in particular. Financial aid is a great leveler among colleges. The top elite schools have no-loan policies that allow some students to attend for free. Federal financial aid for those who can qualify brings down the cost per year to an average of $22,968, according to the U.S. Department of Education, in an Ivy League school. Of course, the same financial aid applies to all colleges and can drastically reduce the cost of a Southern college.
As for graduate outcomes, Ivy Leaguers generally still have higher average salaries and employment rates compared to their Southern brethren overall. However, it depends on the individual college and its programs and the student's chosen career path.
Times are changing, however. A Forbes magazine survey this year found that employers were less likely to hire Ivy League graduates than they were five years ago, while only 7 percent said they were more likely to. The survey also found that 42 percent of managers are more likely to hire public university graduates. Managers questioned were three times as likely to believe that public universities have improved in preparing students for jobs.
How much of the present hiring mood of managers has to do with last year's student protests over the war in Gaza at many Northeast colleges remains to be seen. Many student applicants have been turned off by the political polarization of campuses over abortion, diversity, and antisemitic activities. Southern schools seem to have a better track record on free speech, according to the Foundation for Individual Rights and Expression, with 25 of the top schools in the South and six of the worst institutions in the Northeast.
Thanks to the great migration southward by Americans and corporations over the last decade, many smaller cities in the south are looking for college-educated, entry-level job candidates. Cities such as Atlanta, North Carolina's Charlotte and Raleigh, and Austin, Texas, offer good salaries and benefits plus affordability on housing and living expenses.
In a happy, if rare, meeting of the minds between parents and their college-bound children, high school students have long been advocates of attending southern schools. Teens on social media rave about the warm weather, football Saturdays, lively campuses, and school spirit they have found on southern campuses.
Over the past two decades, there has been an 84 percent increase in the number of kids in the Northeast who have flocked to colleges such as Duke, Tulane, Emory, and Vanderbilt, according to the Wall Street Journal. The University of Alabama saw three times the number of applications received by Harvard University over that same time.
There is some good news for some Northeast colleges. Forbes recently named 20 colleges — 10 private and 10 public schools — as their "new Ivies." The average tuition at the 10 most affordable new Ivies is $42,233. Some of these schools are in the Northeast, although not many.
Overall, the facts are that college tuition in Ivy League colleges is not going down anytime soon. The number of applicants to top schools continues to surge regardless of the new interest in all things Southern. If anything, over time Southern schools will probably close the gap with the Northern competitors. For parents, a college education will still be an investment wherever your child chooses to go.
Bill Schmick is the founding partner of Onota Partners, Inc., in the Berkshires. His forecasts and opinions are purely his own and do not necessarily represent the views of Onota Partners Inc. (OPI). None of his commentary is or should be considered investment advice. Direct your inquiries to Bill at 1-413-347-2401 or email him at bill@schmicksretiredinvestor.com.
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