|Support iBerkshires, Support Local News on Giving Tuesday|
|03:15PM / Tuesday, November 30, 2021|
iBerkshires.com, like many small local businesses, struggled through the pandemic. We understood that the local businesses that supported us with advertising through the years were having their own problems. And we knew that our readers were dealing with disruptions as well.
During that time, we did our best to keep everyone updated on the course of the pandemic, its affect on schools and the community, and to provide a place for local business to keep their customers apprised of their hours and policies for free.
Our goal for the past two decades has been to keep our community informed about the important events happening in the Berkshires. That has meant keeping access to our content as free as possible.
Three years ago, we first asked if our readers would be interested in subscription donations. The response was heartening and now we're asking if you would like to help us again.
There are many great causes out there to help on Giving Tuesday. But if you like us, you can support the work we're doing for as a little as the cost of a cup of coffee a week.
What began 20 years ago as a community billboard has now become the go-to news source for the Berkshires.
How did this happen? In three words: We show up.
We show up at hurricanes, budget meetings, high school games, accidents, fires, community events, parades. We show up at celebrations and tragedies and everything in between. We show up so our readers can learn about the pivotal events that can affect their communities and their lives.
We do it because we feel it is our mission, both as journalists and community members, to make sure citizens know what's happening in their own neighborhoods.
We have done all this without instituting a paywall.
We are a locally owned and operated business that is dependent on advertising to keep our small news team going. But the advertising landscape has changed dramatically over the past decade.
So we're asking how important is local news to you? Would you consider financially supporting the work we're doing to cover your communities?
Here's what you are getting now from iBerkshires:
Free access daily on our site to local news and sports (no paywall!)
Free daily and weekly email bulletins to keep you abreast of local news
Free calendar postings for local events
Coverage of local meetings from city councils to school committees
Browse thousands of images of parades, ceremonies, sports, graduations and proms
Extensive coverage of high school sports
Breaking news, accidents and fires
Articles about new businesses, school events, local people
Coverage of local politics and elections
Free access to more than 12,000 obituaries
What your contribution will go toward: Retaining and adding staff writers, editors and programmers; purchasing equipment to enhance our ability to cover local news; expanding our coverage areas.
We will continue to strive to be your No. 1 news source for all things in Berkshire County.
You can help sustain local news coverage in a very challenging era for journalism. Numerous newspapers have cut back or closed over the past decade, including the North Adams Transcript and The Advocate, because of the changes in how we consume news. Large holding companies are buying up newspapers and wringing every last cent out of them.
That's not the way iBerkshires operates. You won't find pop-ups, or click-bait headlines about celebrities or skeevy ads that some other sites use to make money. We're all local — including our advertisers, so don't forget to support them, too.
Help keep iBerkshires going and growing. Buy us a cup of coffee.
If you have questions or for more information, contact us at firstname.lastname@example.org.